Since early 2000 Alison has worked tirelessly to provide opportunities for young people and families in the local neighbourhoods she is most passionat…
Since early 2000 Alison has worked tirelessly to provide opportunities for young people and families in the local neighbourhoods she is most passionate about. These communities are in Yardley and Hodge Hill – areas which experience some of the highest levels of deprivation in the whole of the country.
It was speaking to a group of local young people who saw a life of crime as the only option that gave Alison the impetus to change their perceptions and aspirations before it was too late.
Starting from humble beginnings running a football project in the Glebe Farm area of East Birmingham, Alison went on to secure funding through the Birmingham Children’s Fund and StreetGames in 2006 to set-up her own Community Interest Company, ‘FITCAP’ (Fitness in the Community, Active Play). The CIC exists to provide activities to encourage healthy lifestyles, get children and young people off the streets and offer training and volunteering opportunities.
To get in touch with Alison, please email email@example.com